Virtual Class: Persuasive Writing
Instructor led
Credits awarded per Session. See individual Sessions for further details.
Credits awarded
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About this item

 This course is a virtual course and will be held from 10:00 a.m.-3:00 p.m. 

The purposeofthiscourseistoteachwritingtechniquestoeffectivelyinfluenceandpersuade.

CEUs: .60 (5.0 Clock Hrs)

Objectives: Participants will learn how to organize their message so the reader is influenced to accept a particular viewpoint. This course will cover tone, structure, and tools for composing a piece of writing that influences a desired outcome.

Learning Outcomes: Upon completion of this course, the learner will be able to:

  •        Identify key elements in influencing others
  •        Consider the use of tone and how it influences a reader's acceptance of ideas
  •        Develop a structure for putting together a written persuasive case
  •        Determine the effectiveness of simile, metaphor, anecdote, and data as persuasive writing         tools
  •        Analyze effective persuasive techniques in various works
  •        Provide reasons to support a stated opinion
  •        Organize ideas and write a persuasive piece


Who should attend: All individuals


Fees: $275 members; $350 nonmembers 


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